23/Feb/2011 Innovations

If designers apply their innovative thoughts towards different directions, the difference between results could be dramatic. 

Both Alessi and Dyson are companies that famous for applying innovative designs to their products. While they produce products for completely different purposes, I found they are actually quite similar in terms of innovative design. 

Alessi's products are all everyday, they used innovation to improve the aesthetic values of their products. Kettles, corkscrews, timers, they are all very ordinary things. They do their jobs proper and nobody expected them to be beautiful. What Alessi have done, was to gave these ordinary things hearts and souls. Alessi brought them to life. Mind you, products cost a tenth of Alessi's could do the same job and produce the same results, the performances are not improved in anyway.

On the other hand, Dyson are more of an inventor. Over the years their innovations made the performances of their products far beyond others'. Compare to Alessi, Dyson's innovations helped more on the technological values, which made their products unique. 

With a bit more research, I can write way more than this on this topic. The problem is that I am really sleepy now, I might continue this another day. Got class at 9 in the morning.